AULIA
h.
This is an advertisement series of one of Nu's products, they are Nu Milk Tea and Nu Teh Tarik. Due to the assignment is given in February and this product has two variants, I decided to have valentine as the theme.
In a few years, vernacular design has good recognition in common people. In my opinion, vernacular design is a part of popular design because of its good recognition. Using icons related to people, from the extremely rich lawyer, Hotman Paris to the traditional romantic couple, Rama and Shinta. This is quite experimental to blend the taste of locality with the culture from the West.
The medias used are experimental enough too. Banner based material tablecloth is the example. It really reminds everyone of "warung tegalan" or mostly known with "warteg".